AI engines re-index on rolling schedules. After you make a meaningful change — claiming a profile, adding schema, publishing a guide — the new signals need 1–3 weeks to propagate across the major engines before your score reliably reflects them. Re-scanning the day after a fix often shows little movement and can be discouraging. Schedule a follow-up scan 2–3 weeks out instead; that's the window where you'll see the actual lift and can confirm which changes moved which dimensions.
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